---
title: "Private Offers Software for Cloud Marketplaces"
url: https://www.suger.io/platform/private-offers/
canonical: https://www.suger.io/platform/private-offers/
type: Platform
description: "Create, approve, and close cloud marketplace private offers with custom pricing, automated approval chains, and real-time tracking on AWS, Azure, GCP."
---

# Private Offers Software for Cloud Marketplaces

> Canonical HTML version: https://www.suger.io/platform/private-offers/

1.  [Home](/)
2.  /
3.  [Platform](/platform/)
4.  /
5.  Private Offers

Private Offers

# Create, Send & Close Private Offers Across Every Cloud.

One workflow for every marketplace deal — custom pricing, automated approvals, and real-time tracking across AWS, Azure, and GCP.

[Get a Demo](/schedule-demo/) [Create your first private offer](https://doc.suger.io/get-started/private-offers/)

Illustrative sample data — not customer results.

Active Offers

24 ↑ 6

Pending

8

Accepted

91%

Name Cloud Amount Status

Acme Corp

Umbrella Corp

AWS $185K Accepted

Globex

Umbrella Corp

Azure $124K Pending

Initech

Umbrella Corp

GCP $92K Pending

Total 87 items · Last 30 days

### Offer creation

Create private offers across AWS, Azure, and GCP from one dashboard or directly from your CRM.

### Pricing controls

Custom pricing, installments, usage-based overages, and multi-currency support for any deal structure.

### Approval workflows

Automated approval chains with configurable rules, audit trails, and real-time notifications.

Private Offer Management

## Close deals faster with private offers

Streamline your entire offer lifecycle — from creation to acceptance — with CRM-native workflows and multi-cloud support.

### Multi-cloud support

Create and manage offers across AWS, Azure, and GCP from a single interface.

### CRM-native creation

Start offers directly from Salesforce or HubSpot — no portal switching.

### Custom terms & legal docs

Attach EULAs, order forms, and custom legal terms that travel with the offer.

### Real-time notifications

Get instant alerts via Slack, email, or Teams when offers are viewed, accepted, or need action.

Illustrative sample data — not customer results.

Offers This Quarter

Last 30 days

Total

87

Accepted

91%

Avg Deal

$124K

Cycle

3.2d

How It Works

## Private offers in action

1

### Create offer

Set pricing & terms

2

### Route approval

Automated chains

3

### Send to buyer

Via marketplace

4

### Track acceptance

Real-time status

Results

## Private offer advantages

### 80% faster cycles

Cut offer creation and approval time dramatically with automation.

### Zero manual errors

Automated validation catches pricing mistakes and invalid buyer details.

### Full audit trail

Every change tracked and logged for compliance and accountability.

### Multi-cloud coverage

One workflow for AWS, Azure, and GCP private offers.

What customers say

> "Suger streamlined our private offer workflow and eliminated the back-and-forth across cloud portals. We went from days to hours on every deal."

C

Contentsquare

VP of Cloud Partnerships

Related Features

[Agreements →](/platform/agreements/) [Co-Sell →](/platform/cosell/) [Billing & Metering →](/platform/billing-metering/)

Available on Growth & Enterprise plans — [View Pricing →](/pricing/)

Questions

## Private offer questions, answered

What is a private offer? +

A private offer is a custom-priced deal a seller extends to a specific buyer on a cloud marketplace, with negotiated pricing, terms, and duration that are not shown on the public listing. The buyer accepts it through the marketplace, and the purchase runs on their cloud bill.

What types of private offer can Suger create? +

Standard private offers, agreement-based offers (ABOs), and channel partner private offers (CPPOs) on AWS, plus the equivalent private offer and private plan types on Microsoft and Google Cloud. Offers can be built in the Suger console or directly from Salesforce.

What is a CPPO? +

A Channel Partner Private Offer (CPPO) lets an authorized reseller transact on the buyer's behalf on AWS Marketplace. The seller extends a margin to the partner, and the partner owns the billing relationship. Suger manages resale authorizations, markup, payment schedules, and partner notifications.

Can I create private offers from Salesforce? +

Yes. Suger's Salesforce managed package lets your deal desk build a private offer from an opportunity, with fields auto-populated from the record. Internal approval workflows run before anything is submitted to the marketplace.

Who approves a private offer before it is sent? +

Suger routes each offer through the approval chain you configure — deal desk, finance, or leadership — before it reaches the buyer. Approvals, edits, and current status are tracked in one place, so nothing reaches the marketplace without sign-off.

## Close enterprise deals faster

Streamline your private offer workflows across every cloud marketplace with Suger.

[Get Started](/schedule-demo/) [Talk to Sales](/contact-us/)
