--- title: "Articles by Stacy Wu | Suger Blog" url: https://www.suger.io/resources/blog/author/stacy-wu/ canonical: https://www.suger.io/resources/blog/author/stacy-wu/ type: Blog description: "Stacy Wu covers AWS Marketplace listings, private offers, AWS seller programs on the Suger blog — cloud marketplace GTM, co-sell, and billing for ISVs." --- # Articles by Stacy Wu | Suger Blog > Canonical HTML version: https://www.suger.io/resources/blog/author/stacy-wu/ 1. [Home](/) 2. / 3. [Resources](/resources/) 4. / 5. [Blog](/resources/blog/) 6. / 7. Stacy Wu ![Stacy Wu](/authors/stacy-wu.jpg) Covers AWS Marketplace # Stacy Wu Stacy Wu covers AWS Marketplace for the Suger blog — listing types and technical reviews, private offers, seller programs, and how a buyer’s committed spend changes the shape of an AWS deal. - AWS Marketplace listings - private offers - AWS seller programs - EDP and committed spend 27 articles [ ![AWS Marketplace Storefront vs Buy with AWS](/images/blog/aws-marketplace-storefront-vs-buy-with-aws/hero.png) AWS ### AWS Marketplace Storefront vs Buy with AWS AWS now gives sellers four ways to surface Marketplace commerce: Buy with AWS, a branded Storefront, the Discovery API, and the Agreements API. Which fits your buyer. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 24, 2026 ](/resources/blog/aws-marketplace-storefront-vs-buy-with-aws/) [ ![AWS Vendor Insights: What Sellers Should Know](/images/blog/aws-vendor-insights-what-sellers-should-know/hero.png) AWS ### AWS Vendor Insights: What Sellers Should Know AWS Marketplace Vendor Insights lets buyers monitor your security posture in near real time. Here is what it shows, what a seller sets up, and how it shortens a buyer's security review. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 20, 2026 ](/resources/blog/aws-vendor-insights-what-sellers-should-know/) [ ![Selling Data Products on Cloud Marketplaces](/images/blog/selling-data-products-on-a-marketplace/hero.png) AWS ### Selling Data Products on Cloud Marketplaces Selling a data product on a marketplace is not a SaaS listing pointed at data buyers. Delivery, entitlement and pricing all work differently — here is how, on AWS Data Exchange and Snowflake. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 20, 2026 ](/resources/blog/selling-data-products-on-a-marketplace/) [ ![AWS Competencies: Worth the Work?](/images/blog/aws-competencies-worth-the-work/hero.png) AWS ### AWS Competencies: Worth the Work? An AWS Competency is a real credential with a real cost. Here is a decision framework for weighing the effort of an application against the differentiation AWS says it unlocks — before you commit the headcount. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 19, 2026 ](/resources/blog/aws-competencies-worth-the-work/) [ ![Listing AI Models on Cloud Marketplaces](/images/blog/listing-ai-models-on-cloud-marketplaces/hero.png) AWS ### Listing AI Models on Cloud Marketplaces AI models, agents and data products each list through a different marketplace path. Here are the current mechanics on AWS and Google Cloud, and which one your product fits. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 19, 2026 ](/resources/blog/listing-ai-models-on-cloud-marketplaces/) [ ![What Buy with AWS Does to Your Website Funnel](/images/blog/buy-with-aws-funnel/hero.png) AWS ### What Buy with AWS Does to Your Website Funnel Adding a purchase button to your own site does not shorten the funnel. It moves the qualification work upstream, onto a page that was never designed to do it. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 16, 2026 ](/resources/blog/buy-with-aws-funnel/) [ ![Co-Terming and Expanding Marketplace Agreements](/images/blog/co-terming-and-expanding-marketplace-agreements/hero.png) AWS ### Co-Terming and Expanding Marketplace Agreements A mid-term expansion is either an amendment that replaces the agreement or a second agreement beside it. Those are different contracts, different invoices, and increasingly a real choice. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 16, 2026 ](/resources/blog/co-terming-and-expanding-marketplace-agreements/) [ ![Packaging Software and Services in One Offer](/images/blog/packaging-software-and-services-in-one-offer/hero.png) AWS ### Packaging Software and Services in One Offer AWS offer sets let a buyer accept licence and implementation together in one action. The constraints on getting there are strict, and most of them cannot be fixed after release. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 16, 2026 ](/resources/blog/packaging-software-and-services-in-one-offer/) [ ![AI Agents on AWS Marketplace: A Seller's Guide](/images/blog/ai-agents-on-aws-marketplace/hero.png) Cloud GTM ### AI Agents on AWS Marketplace: A Seller's Guide AWS now has a category for AI agents and agentic tools, with two deployment options and a quality bar attached. The mechanics are familiar; the pricing question is not. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 12, 2026 ](/resources/blog/ai-agents-on-aws-marketplace/) [ ![The AWS Standard Contract, or Your Own Paper?](/images/blog/aws-standard-contract-or-your-own-paper/hero.png) Cloud GTM ### The AWS Standard Contract, or Your Own Paper? The SCMP is free, pre-vetted, and reversible — three things your own EULA is not. Here is what it actually contains, what opting in commits you to, and when to decline. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 12, 2026 ](/resources/blog/aws-standard-contract-or-your-own-paper/) [ ![How to Run a Paid POC Through a Marketplace](/images/blog/paid-poc-through-a-marketplace/hero.png) Cloud GTM ### How to Run a Paid POC Through a Marketplace A paid pilot on the buyer's cloud bill draws down committed spend and skips a procurement cycle. The mechanics are simple; the conversion path is where deals die. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 12, 2026 ](/resources/blog/paid-poc-through-a-marketplace/) [ ![Four Metrics to Watch After You Add Buy with AWS](/images/blog/buy-with-aws-metrics/hero.png) AWS ### Four Metrics to Watch After You Add Buy with AWS Buy with AWS puts a marketplace purchase button on your own website — which makes your site part of the funnel AWS reports on. Here is what AWS measures, and the four ratios worth watching. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 10, 2026 ](/resources/blog/buy-with-aws-metrics/) [ ![When a Buyer Pays but Provisioning Never Happens](/images/blog/marketplace-provisioning-failures/hero.png) AWS ### When a Buyer Pays but Provisioning Never Happens The worst marketplace support ticket: a customer who has been charged and has no access. There are six places that handshake breaks, and five of them are silent. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 10, 2026 ](/resources/blog/marketplace-provisioning-failures/) [ ![AWS Marketplace Renewals: An Operating Playbook](/images/blog/aws-marketplace-renewals/hero.png) AWS ### AWS Marketplace Renewals: An Operating Playbook A marketplace renewal is not a renewal conversation with a purchase order at the end. It is a dated event with an automatic default, and the default fires whether or not anyone is watching. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 9, 2026 ](/resources/blog/aws-marketplace-renewals/) [ ![What AWS Marketplace Seller Insights Actually Show](/images/blog/aws-marketplace-seller-insights/hero.png) AWS ### What AWS Marketplace Seller Insights Actually Show AWS gives sellers nine dashboards on the Insights tab, and most teams use one of them. Here is what each actually reports — and the specific blind spot each one carries. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 9, 2026 ](/resources/blog/aws-marketplace-seller-insights/) [ ![AWS EDP: What Marketplace Sellers Need to Know](/images/blog/aws-edp-what-sellers-need-to-know/hero.png) AWS ### AWS EDP: What Marketplace Sellers Need to Know AWS EDP is a committed-spend agreement between AWS and a customer — and marketplace purchases can draw it down. Here's why sellers should care. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 5, 2026 ](/resources/blog/aws-edp-what-sellers-need-to-know/) [ ![AWS Marketplace Express Private Offers, Explained](/images/blog/aws-marketplace-express-private-offers/hero.png) AWS ### AWS Marketplace Express Private Offers, Explained Express private offers let AWS Marketplace buyers self-serve an AI-generated offer from your pre-set rate cards. Here's what changed and how to set it up. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 5, 2026 ](/resources/blog/aws-marketplace-express-private-offers/) [ ![AWS Marketplace for Sellers: The Complete Guide](/images/blog/aws-marketplace-for-sellers-complete-guide/hero.png) AWS ### AWS Marketplace for Sellers: The Complete Guide Everything an ISV needs to sell on AWS Marketplace: listing types, fees, private offers, resell (CPPO), co-sell with ACE, and payouts. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 5, 2026 ](/resources/blog/aws-marketplace-for-sellers-complete-guide/) [ ![Selling Professional Services on AWS Marketplace](/images/blog/selling-professional-services-on-aws-marketplace/hero.png) AWS ### Selling Professional Services on AWS Marketplace AWS Marketplace isn't just software. Here's how professional services listings work, how they differ from SaaS, and when to use them. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 5, 2026 ](/resources/blog/selling-professional-services-on-aws-marketplace/) [ ![What Buyers See When You Send a Private Offer](/images/blog/what-buyers-see-when-you-send-a-private-offer/hero.png) AWS ### What Buyers See When You Send a Private Offer Sellers obsess over creating the offer. Here's the other side: exactly what a buyer sees and does when an AWS Marketplace private offer lands. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Aug 5, 2026 ](/resources/blog/what-buyers-see-when-you-send-a-private-offer/) [ ![5 Steps to Start Selling on AWS Marketplace (with Automation, AI, and CRM-Powered Simplicity)](/blog/migrated/14658156841ab572.png?v=2026-05-12) AWS ### 5 Steps to Start Selling on AWS Marketplace (with Automation, AI, and CRM-Powered Simplicity) Learn how to sell on AWS Marketplace with ease : get started as a seller, automate co-selling, and streamline every step with Suger and your CRM. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Apr 10, 2025 ](/resources/blog/getting-started-as-a-seller-on-aws-marketplace/) [ ![A Guide to 9 Common AWS Marketplace Listing Mistakes (And How to Avoid Them)](/blog/migrated/625330e8699147b4.png?v=2026-05-12) AWS ### A Guide to 9 Common AWS Marketplace Listing Mistakes (And How to Avoid Them) Discover the 9 most common AWS Marketplace mistakes and how Suger automates listing management—error-free and stress-free from rejections. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Mar 21, 2025 ](/resources/blog/common-aws-marketplace-listing-mistakes/) [ ![Simplifying AWS FTR: End-to-End Checklist and Guide for Marketplace Listings](/blog/migrated/f27aab99225dfd9a.png?v=2026-05-12) AWS ### Simplifying AWS FTR: End-to-End Checklist and Guide for Marketplace Listings Explore the AWS FTR process, checklist, and marketplace listing guidelines to unlock co-sell benefits, stay compliant, and scale faster in 2025. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Feb 21, 2025 ](/resources/blog/scaling-it-operations-with-aws-ftr-and-suger/) [ ![3-Phase to Maximize Product Visibility after listing on AWS Marketplace](/blog/migrated/fe415f18c0d46eb4.png?v=2026-05-12) AWS ### 3-Phase to Maximize Product Visibility after listing on AWS Marketplace Maximize your product's visibility on AWS Marketplace with 3-phase roadmap, from listing to scaling and driving sales. Learn key strategies for success. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Feb 6, 2025 ](/resources/blog/maximize-product-visibility-on-aws-marketplace/) [ ![5 things you should know about AWS Marketplace Seller Prime](/blog/migrated/e1716aa50a23df26.png?v=2026-05-12) AWS ### 5 things you should know about AWS Marketplace Seller Prime Learn how AWS Marketplace Seller Prime empowers ISVs with GTM strategies, PLG guidance, and key resources to scale and drive cloud marketplace success. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Jan 15, 2025 ](/resources/blog/aws-marketplace-seller-prime/) [ ![How ISVs Can Achieve Cloud Success with AWS Programs](/images/blog/aws-seller-program/hero.png) AWS ### How ISVs Can Achieve Cloud Success with AWS Programs How ISVs achieve cloud success with AWS Seller Programs — leveraging PLG and co-sell to streamline marketplace transactions. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Nov 7, 2024 ](/resources/blog/aws-seller-program/) [ ![List your AI products before AWS Re:Invent and Kickstart 2025 Growth](/blog/migrated/0038f1e950826efc.png?v=2026-05-12) AWS ### List your AI products before AWS Re:Invent and Kickstart 2025 Growth List your AI product on AWS Marketplace before re:Invent — Suger fast-tracks your launch and sets you up for growth in 2025. ![Stacy Wu](/authors/stacy-wu.jpg "Stacy Wu")Oct 28, 2024 ](/resources/blog/list-your-ai-products-on-aws-marketplace/) [All Suger blog articles](/resources/blog/) ### Stay Updated Get the latest Cloud GTM insights, product updates, and marketplace strategies delivered to your inbox.