--- title: "Docebo Accelerates Co-Sell GTM on AWS Marketplace" url: https://www.suger.io/resources/blog/gtm-with-suger-cloudatlas/ canonical: https://www.suger.io/resources/blog/gtm-with-suger-cloudatlas/ type: Blog description: "Docebo leverages Suger and CloudAtlas to create a robust co-sell GTM strategy on AWS Marketplace, driving sales enablement and accelerating success." --- # Docebo Accelerates Co-Sell GTM on AWS Marketplace > Canonical HTML version: https://www.suger.io/resources/blog/gtm-with-suger-cloudatlas/ 1. [Home](/) 2. / 3. [Resources](/resources/) 4. / 5. [Customer Stories](/resources/customer-stories/) 6. / 7. Docebo is winning the cloud game: accelerates co-sell GTM with Suger + CloudAtlas # Docebo is winning the cloud game: accelerates co-sell GTM with Suger + CloudAtlas Docebo leverages Suger and CloudAtlas to create a robust co-sell GTM strategy on AWS Marketplace, driving sales enablement and accelerating success. [![Qiuyang Luo](/authors/qiuyang-luo.jpg)](/resources/blog/author/qiuyang-luo/) [Qiuyang Luo](/resources/blog/author/qiuyang-luo/) May 21, 2025 ![Docebo is winning the cloud game: accelerates co-sell GTM with Suger + CloudAtlas](/blog/migrated/f65e16c01ecce7ec.png?v=2026-05-12) Explore AI Summary [![](/logos/company/openai.svg)](https://chat.openai.com/?q=Read%20and%20summarize%20https%3A%2F%2Fwww.suger.io%2Fresources%2Fblog%2Fgtm-with-suger-cloudatlas%2F%2C%20then%20cite%20the%20source.%20Focus%20on%20what%20it%20says%20about%20cloud%20GTM%2C%20customer%20story. "Summarize with ChatGPT")[![](/logos/company/anthropic.svg) ](https://claude.ai/new?q=Read%20and%20summarize%20https%3A%2F%2Fwww.suger.io%2Fresources%2Fblog%2Fgtm-with-suger-cloudatlas%2F%2C%20then%20cite%20the%20source.%20Focus%20on%20what%20it%20says%20about%20cloud%20GTM%2C%20customer%20story. 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"Summarize with Perplexity") Table of Contents - [Overview](#from-zero-to-co-sell-ready-launching-with-expert-guidance-and-sales-enablement) - [Foundation](#building-the-foundation-with-sugers-gtm-platform) - [Sales Assets](#transforming-value-into-actionable-sales-assets) - [Key Deliverables](#key-deliverables) ## **From Zero to Co-Sell Ready: Launching with Expert Guidance and Sales Enablement** When [Docebo](https://www.linkedin.com/company/docebo/) set out to establish its presence on AWS Marketplace, the team knew success would take more than simply listing a product. They needed a strong go-to-market (GTM) strategy, co-sell alignment with AWS, and purpose-built sales materials to support the field. That’s where Suger and our trusted partner, [CloudAtlas](https://www.linkedin.com/company/cloudatlaspro/), stepped in. > “For any ISV new to the marketplace, my advice is clear: don’t go it alone. The right > partner can accelerate your GTM, elevate your sales enablement, and set you up for long-term success. CloudAtlas and Suger delivered on all fronts.” ![Screenshot 2025-05-21 at 2.37.53 PM](/blog/migrated/e25a54c383827ae5.png?v=2026-05-12) ### **Building the Foundation with Suger’s GTM Platform** Docebo turned to **Suger** to stand up their AWS Marketplace presence quickly. With Suger’s Cloud GTM platform, the team streamlined the listing process, integrated with their CRM, and simplified Private Offer management. But Suger doesn’t stop at listing—we’re focused on enabling the full go-to-market motion. To help Docebo strengthen their co-sell readiness, Suger brought in our partner **CloudAtlas**, a proven expert in AWS field engagement and enablement. ## **Transforming Value Into Actionable Sales Assets** CloudAtlas quickly embedded with Docebo’s team, diving deep into their product and customer stories to identify what would resonate most with AWS sellers. From there, they crafted clear, concise messaging and field-ready sales assets tailored for AWS. > “These weren’t just generic templates,” Furman shared. “CloudAtlas worked with us hands-on to develop co-sell decks, solution briefs, and talking points that captured our differentiated value—and spoke directly to the AWS audience.” #### **Key Deliverables:** - Custom AWS co-sell pitch decks and battlecards - An AWS-tailored Docebo company and solution brief - An internal sales enablement guide for Docebo’s team With Suger powering their cloud GTM operations and CloudAtlas enabling their co-sell readiness, Docebo launched on AWS Marketplace with impact. “We’re now in a strong position to drive revenue through Marketplace and partner more deeply with AWS,” Furman concluded. * * * [CloudAtlas](https://cloudatlas.pro/) provides professional services and consulting to help ISVs plan and execute each stage of the Cloud Marketplace GTM journey. [Suger](/solutions/) automates listing setup, transactions and metering.  Whether you’re just starting your cloud marketplace journey or scaling across clouds, the Suger x CloudAtlas combined expertise ensures businesses are always a step ahead. ![Screenshot 2025-02-10 at 3.46.53 PM](/blog/migrated/e97dc7e442b960cc.png?v=2026-05-12) ### Stay Updated Get the latest Cloud GTM insights, product updates, and marketplace strategies delivered to your inbox.