Suger is now Fours. Read the announcement

The Salesforce marketplace integration
for your whole indirect revenue motion.

Create private offers, resale authorizations, co-sell referrals and partner deals from a Salesforce opportunity, and sync marketplace and partner data back onto your own records. Alliances, partner, RevOps and deal desk teams work one system.

The same work, without the console.

The work does not change.
Where your team does it does.

Today
Sending a private offer A seller portal per cloud
Registering co-sell A portal per cloud, plus a separate PRM
Reporting Exported and pasted
Standing it up A custom build
The CRM cannot answer where the deal stands
With Fours
Sending a private offer New Offer, from the opportunity
Registering co-sell New Co-Sell, to AWS, Microsoft, Google or a partner
Reporting Built-in Salesforce reports
Standing it up A managed package
The opportunity carries the whole answer

What your team does
without leaving Salesforce.

It all runs from one Fours panel, on the opportunity and on the account.

Offers

Direct and channel offers, from the opportunity.

New Offer opens Private Offer, Resale Authorization, Amendment Offer and Offer Set, against the same listing your direct team already sells.

Key use cases
  • The whole lifecycle without the console: create, track, clone, extend, cancel, notify the buyer contact, download the EULA.
Fours New OfferNew Co-Sell
Private OfferDirect, to one named buyer
Resale AuthorizationA channel partner makes the final offer
Amendment OfferA change to a live agreement
Offer SetSeveral offers, bundled as one
Fours Predicted Engagement Score AWSHighMicrosoft AzureLowGoogle CloudLow
Marketplace Co-Sell Funding Insights
Offer
Acme – Channel DraftAWS
Offer Type:CPPO_OUT
Reseller Name:Globex
Price after discount:USD 204,000.00
The reseller makes the final offer to the buyer.

Illustrative sample data — not customer results.

Co-sell

Referrals registered from the record your rep owns.

New Co-Sell registers the referral with AWS, Microsoft or Google and keeps its stage, type and partner manager on the record.

Key use cases
  • Inbound referrals become Salesforce records, carrying the cloud's own partner status and stage.
Fours New OfferNew Co-Sell
Fours Predicted Engagement Score AWSHighMicrosoft AzureLowGoogle CloudLow
Marketplace Co-Sell Funding Insights
Co-Sell
Acme – New Business Pending AcceptanceFOURS
Referral Type:Outbound
Stage:Pending
Partner Manager:Assigned
Acme – Expansion ActiveAWS
Referral Type:Inbound
Partner Status:Approved
Partner Stage:Qualified

Illustrative sample data — not customer results.

Partners

Your own partners’ deals, on the same opportunity.

Share a deal with a reseller, referral partner or SI through Fours PRM, and the deals they register arrive as referral records with the partner, their role, the deal value and the stage. Accept one and Fours offers to create or link the opportunity.

Key use cases
  • Partner accounts sync from Salesforce into Fours partner discovery, filtered by the field you choose.
Referral Inbound · from Umbrella
Acme – Partner deal Pending AcceptanceAccepted
Partner:Umbrella
Deal Role:Seller
Deal Value:USD 120,000.00
Stage:PendingActive
Accept
Accepted. Add it to Salesforce? Create Opportunity Create Account Skip Opportunity created and linked

Illustrative sample data — not customer results.

Funding

Eight AWS funding requests, one menu.

MDF, POC, Migration Acceleration Program, ISV Workload Migration, PIF GenAI POC, PIF GenAI MDF, MPOPP Grow and MPOPP Activate, each raised from the opportunity the funding is for.

Key use cases
  • Linked to the co-sell referral as well as the opportunity.
Fours New OfferNew Co-Sell
Fours Predicted Engagement Score AWSHighMicrosoft AzureLowGoogle CloudLow
Marketplace Co-Sell Funding Insights
New Funding
New MDF Funding Request
New POC Funding Request
New Migration Acceleration Program Request
New ISV Workload Migration Request
New PIF: SCA GenAI Proof Of Concept Funding Request
New PIF: SCA GenAI Marketing Development Funds Request
New MPOPP Grow Request
New MPOPP Activate Request
Funding
Funding Name:Acme – MDF
AWS Funding Program:MDF
Requested Amount:USD 25,000.00
Opportunity:Acme – New Business

Illustrative sample data — not customer results.

Insights

The overview is written before the rep asks.

An Insights tab writes the overview from what AWS already knows about the account and the deal, before anyone asks for it.

Key use cases
  • Guidance against the record, drafted from the deal in front of it rather than a generic playbook.
  • Funding eligibility flagged, POC funding among it, before anyone asks.
Fours New OfferNew Co-Sell
Fours Predicted Engagement Score AWSHighMicrosoft AzureLowGoogle CloudLow
Marketplace Co-Sell Funding Insights
Opportunity Insights AWS Qualified, $18,000 expected monthly spend, a security and compliance use case delivered as SaaS. Twenty other opportunities are open on this account.
Help me progress this opportunity
Funding Insights
You may be eligible for POC funding

Illustrative sample data — not customer results.

Report on the whole motion in Salesforce.

Marketplace and partner data lands as Salesforce records, so your reports and dashboards already include it.

Marketplace and partner records

Offers, entitlements, funding, and cloud and partner referrals, as custom objects you can filter, relate and report on.

Revenue on the entitlement

Each entitlement carries its invoice, collectable and disbursed amounts, so finance reads payment health without a portal.

Reports that come built in

Ready-made report types and report folders for offers, entitlements, revenue, co-sell and funding, ready for your own dashboards.

Report: Entitlements and revenue, by cloud Built-in report type
Customer Invoice Collectable Disbursed
AWSAcme Corp 240,000 232,800 232,800
AzureGlobex 120,000 116,400 116,400
Google CloudInitech 60,000 58,200 Pending
Total, USD 420,000 407,400 349,200
Also built in OffersRevenue recordsPayment installmentsFundingsCloud referralsCo-sell trending

Illustrative sample data — not customer results.

Your Salesforce rules stay in charge.

Fours works inside the permissions,
approvals and layouts your admins
already run.

Who can do what
Role View offersCreate offersRegister co-sellApprove
Read only Yes No No No
Marketplace Yes Yes No No
Co-sell No No Yes No
Approver add-on No No No Yes

Co-sell and marketplace also come per cloud and read-only, and the approver set goes on top of a role.

Approvals in Salesforce

Offers, co-sell referrals and funding requests can wait for an approver in Salesforce once approvals are turned on in Fours.

Your layouts and fields

Place the Fours components where you want them and map data to your own fields.

Sync you set

Pick the objects and history to sync, add real-time updates, and test in a sandbox first.

See every permission set in the docs

Customer outcomes

More partner-driven growth.
Less operational drag.

Marketplace revenue, co-sell referrals and partner programs, run by teams who moved off spreadsheets and portals.

See all customer stories

Frequently asked questions

From alliances and RevOps teams running the marketplace out of Salesforce.

What is the Fours Salesforce integration?

The Fours Salesforce integration is a managed package, installed from AppExchange, that lets your team create marketplace private offers, resale authorizations, co-sell referrals and partner deals from a Salesforce opportunity, and syncs marketplace data back into Salesforce objects.

Does it support CPPO and reseller offers?

Yes. New Offer includes Resale Authorization, which sets the wholesale price for a channel partner (a CPPO) so the reseller makes the final offer to the buyer. Agreement-Based Offers (ABO) can also be created from Salesforce.

What marketplace data syncs into Salesforce?

Fours syncs buyers, products, offers, entitlements, revenue records, referrals, and funding into Salesforce custom objects. CRM Enrichment also pushes engagement scores and marketplace metrics into custom fields you target with SOQL.

Does Fours show on the account as well as the opportunity?

Yes. The same panel sits on the Salesforce account, with the engagement score, offers, co-sell referrals and funding for that customer, plus a Contacts tab whose Buyer Contacts lists the account’s own people, taken from its offers.

What does enriching an account with AWS do?

It asks AWS what it already knows about the customer and creates a co-sell lead from the answer: readiness, AWS Marketplace engagement, solution fit and category, and ten account fields from industry to program eligibility. The account needs a website and a contact whose email domain matches it.

Can we test it in a Salesforce sandbox first?

Yes. Install the package into a sandbox, mark the connection as Sandbox when you connect it in Fours, and run sandbox and production side by side.

How does Fours keep the Salesforce connection secure?

Fours connects with OAuth using PKCE and rotating refresh tokens. Tokens are encrypted with KMS in AWS Secrets Manager, every read of them is logged in CloudTrail, and no employee has standing access.

Does it work with our own partners, not only the clouds?

Yes. Through Fours PRM, reps share deals with resellers, referral partners and SIs from the opportunity, and deals partners register arrive as Salesforce referral records that can create or link an opportunity. Partner accounts can also sync from Salesforce into partner discovery.

Bring your indirect revenue motion into Salesforce.

Offers, co-sell, partner deals and funding, where your revenue team already works.