AWS 
Microsoft 
Google Cloud 
Oracle 
Snowflake 
Alibaba Partnerships
Turn cloud partnerships into a revenue engine.
Get listed on cloud marketplaces, activate co-sell programs, share opportunities with the hyperscalers and prove your partnerships ROI, all with Fours.
Illustrative sample data — not customer results.
Partner Directory
Invite partner
List across every cloud
Launch listings on AWS, Microsoft, Google Cloud, Snowflake, Alibaba Cloud, and Oracle from one platform.
Co-sell with hyperscalers
Share qualified opportunities to ACE, Partner Center, and Partner Network Hub automatically, straight from your CRM.
Prove partnerships ROI
Attribute pipeline and revenue to every program with leadership-ready dashboards.
Unlock the fastest growing B2B revenue channel
Launch listings across AWS, Azure, and GCP in days with AI Autofill that handles configuration so your team focuses on the channel.
Single Workflow for All Hyperscalers
Share compliant co-sell opportunities from day one and build the track record that ISV Accelerate and Azure IP co-sell require; the Google Cloud Partner Network is open to join.
Stakeholder Alignment
When marketplace APIs and program requirements change, Fours updates automatically so your listing and program status stay current.
Clear Ownership
Keep listings and program status current automatically when marketplace APIs and program requirements change.
Illustrative sample data — not customer results.
Marketplace Listings
+ New listingTurn co-sell with hyperscalers into real revenue
Share qualified opportunities to ACE, Partner Center, and Partner Network Hub automatically in bulk, directly from your CRM or within Fours.
Real-Time Pipeline Tracking
Focus co-sell effort on the accounts most likely to close with cloud buyer intent signals and assigned cloud reps surfaced directly in Salesforce.
Cross-Team Visibility
Act on inbound referrals the same day they arrive, with contacts synced, stage mapped, and company data enriched before your team touches them.
Automatic Stakeholder Sync
Automate the follow-through by triggering notifications, CRM updates, and AI-drafted outreach the moment a referral is approved or a stage changes.
Illustrative sample data — not customer results.
Co-Sell
Prove partnerships ROI before leadership asks.
Accurately attribute pipeline and revenue. Track incentive and program performance. Prove partner impact with leadership-ready data.
Accurate Attribution
Co-sell referrals link to closed marketplace deals automatically so attribution holds all the way through to revenue, not just pipeline.
Program Performance
Forecast marketplace revenue accurately with pre-built Salesforce dashboards that work the moment Fours connects with minimal setup.
Leadership-Ready Reporting
Real-time Slack and email alerts on referral approvals and offer milestones keep your team current on every active deal.
Illustrative sample data — not customer results.
Marketplace Operations
Last 30 daysUnlock new growth with AWS funding programs
Submit, track, and prove ROI on cloud funding programs — without leaving your CRM.
Submit Directly from Salesforce
Submit AWS funding requests like POC and MDF directly from Salesforce, pre-filled with deal context and linked to the right opportunities.
Real-Time Status Sync
Know where every funding request stands, with funding approval status syncing back to your CRM automatically.
Full Audit Trail
Every request, resubmission, and approval is logged, giving you a full audit trail across every funding program.
Illustrative sample data — not customer results.
Private Offers
Last 30 daysPartnerships in action
Get listed
Launch marketplace listings across all hyperscalers.
Activate co-sell
Co-sell through ACE, Partner Center and the Google Cloud Partner Network, and qualify for ISV Accelerate and IP co-sell.
Share opportunities
Push qualified deals to cloud partners in bulk.
Prove ROI
Attribute revenue and report impact to leadership.
Trusted by partnership leaders
“[Fours] has been a transformative platform for our teams at Harness. It's drastically reduced manual overhead, streamlined workflows, and allowed us to scale our cloud partnerships with ease.”
Available on Growth & Enterprise plans — View Pricing →
Questions
Frequently asked questions
What is cloud co-selling and how does Fours help? +
Cloud co-selling is the joint go-to-market motion between an ISV and a hyperscaler's field sales team — sharing qualified opportunities through programs like AWS ACE, Microsoft Partner Center, and the Google Cloud Partner Network. Fours automates co-sell submission and keeps every opportunity in sync between your CRM and each cloud.
Which cloud marketplaces and co-sell programs does Fours support? +
Fours supports six cloud marketplaces — AWS, Microsoft, Google Cloud, Snowflake, Alibaba Cloud, and Oracle — and the co-sell programs of the three hyperscalers: AWS ACE (APN Customer Engagements, plus ISV Accelerate for eligible partners), Microsoft Partner Center co-sell (including Azure IP co-sell), and the Google Cloud Partner Network. Funding programs are AWS-only.
How does Fours prove partnerships ROI? +
Fours links co-sell referrals to the marketplace deals they influence and syncs offers, entitlements, and revenue back to Salesforce as native objects. Alliances leaders get leadership-ready dashboards that attribute pipeline and closed revenue to each program — not just activity metrics.
Can alliances teams submit hyperscaler funding through Fours? +
Yes, for AWS funding programs. Fours surfaces which ones each opportunity qualifies for (such as POC and MDF), lets you submit requests directly from Salesforce pre-filled with deal context, and tracks approval status with a full audit trail.
Does Fours integrate with Salesforce and HubSpot? +
Yes. Fours provides a native Salesforce managed package and a native HubSpot integration, so private offers, co-sell, and revenue data live in the CRM your team already uses, with bi-directional sync to each cloud.
How fast can we launch cloud marketplace listings? +
Most ISVs go live in days, not months. Fours automates the engineering-heavy parts of listing — metering, billing integration, and listing compliance — across AWS, Azure, GCP, and Snowflake from a single workflow.
Related Solutions
Ready to run your cloud partnerships like a revenue engine?
See how leading alliances teams build repeatable partner revenue with Fours.